Forum Ústí nad Labem building is situated in the heart of the city in the area of a former unattractive market, near the historic Church of the Assumption of the Virgin Mary. The building will complete the urban structure of the city that was earlier disrupted by the war and following year and will recover the beauty of the square in front of the church.
Centre opening - shops and services - restaurants and cafes – parking places – days open
The structure concept is clearly inspired by the position of city’s medieval town walls with the town gates, as well as respecting the original block development by dividing the project by the Bilinská street. In accordance with the city traditions the Forum Ústí nad Labem project creates a lively, vibrant and people-serving area in the heart of the city.
Shopping centre Forum is connected to the popular tourist-known castle Větruše built on the nearby hill. This 300 m long cableway transports the visitors from the Forum shopping centre to the Větruše castle, where you can enjoy an incredible view on Ústí nad Labem and its neighborhood, in less than 3 minutes. The cableway is a part of the public transport and its operating time was set to 8-22 hours with the capacity of 350 persons/hour. Forum Ústí nad Labem offers nearly 100 shops, restaurants and cafes on the area of 27,000 square meters. It also brings brands such as H&M, Lindex, Camaeiu, Celio, Pimkie, Tally Weijl, Promod, Gant, Oodji or Intersport to Ústí nad Labem region for the first time. The popular supermarket chain Billa also opened its third local supermarket in Forum Ústí nad Labem. The Forum project was further enriched by adding a lot of well-known and in the city already famous brands such as C&A, Euronics, Yes, A3 sport, Humanic, DM drugstore, Orsay and many others.
In spring 2010, the Palace Cinemas company opened a modern cinema in the shopping centre Forum, which serves the entire Ústí nad Labem region. Motorists struggling with parking around the town are offered 640 new parking places. Location of the project in the city center close to the train and bus station ensures a high accessibility for customers from both the city and the surrounding area.
We should not forget to mention, especially in the present economical crisis, that such a big project has created 500 jobs and many others associated with the suppliers relations and related services
The total investment in the Forum Ústí nad Labem project reached CZK 1.8 billion / 70 million euros.
Ronald Dasbach, executive director of Multi Development for Central Europe:
"We believe that this project is very important for the city of Ústí nad Labem, because it increases the attractiveness of the formerly neglected downtown and the whole region. Shopping is undoubtedly one of the good reasons to visit the city center. Without a well-functioning urban center the city loses its heart and a city without a heart has no soul. This project will strengthen the city's position as a regional shopping destination, people will no longer need to go shopping to Prague, or even across the border into Germany. We are very pleased that the city officials accepted the project during the whole process of the preparations and we would like to thank them for their persistent support. "
Update from October 12, 2011:
Multi Development sold the Forum Ústí nad Labem shopping centre in September 2011 to a retail fund joint company Meyer Bergman European Retail Partners I (MBERP) and the Healthcare of Ontario Pension Plan (HOOPP).
Multi Development Czech Republic is a part of the Dutch company Multi Development B.V. which has its offices in 14 countries. Except from Netherlands and the Czech Republic ,it also operates in Poland, the Slovak Republic, France and Great Britain. In the Czech Republic it also contributed to the construction of commercial and entertainment centers Olympia in Pilsen and Olomouc or the Chodov Centre in Prague.
Healthcare of Ontario Pension Plan (HOOPP) is a pension company founded in 1960 in Canada. It has more than 260,000 participants. The Fund invests assets of $ 35.7 billion (over 650 billion CZK). Annually it pays more than $ 1.2 billion on pensions.
Retail fund Meyer Bergman European Retail Partners I (MBERP) is linked with the Meyer Bergman, that, for example, invests in shopping centre Aladdin in Kyiv, Ukraine or in the Gallery Katowice in Poland. The company is based in London. (ČTK)
The press release (in English) can be found HERE